Baba means father. Sibling duo Rana and Khalid’s baba, Jamal, came to America from Jerusalem with empty pockets and a dream to share his heritage with his newfound community. After serving his hummus for nearly 40 years, Rana and Khalid wanted the world to taste their Baba’s hummus. Jamal’s hard work inspired them to create Baba’s – a modern, Middle Eastern brand to share the beauty and richness of their food and culture with the community. Today, Baba’s products include a variety of hummus flavors, g’noosh, falafel, and pita bread.