In the Heart of the Beast Theatre Breaks SEED Record

For more than 45 years, Seward Co-op has been committed to giving back to our community. In 2011, we introduced SEED, a new way for customers to participate in this commitment. This simple yet powerful community giving program allows customers to “round-up” their grocery or café bill for recipient organizations that share our commitment to a healthy community.

In six short years, we have seen an incredible community impact from SEED. Over the month of April alone, Seward shoppers and owners rounded up a record-breaking donation of $28,472, in support of In the Heart of the Beast Puppet and Mask Theatre's (HOBT) spring MayDay celebration. Thank you Seward Co-op shoppers and owners for the support! The 43rd Annual MayDay Parade and Festival are scheduled for Sunday, May 7, 2017.

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MayDay is the biggest, most diverse celebration in South Minneapolis all year, and fifty thousand people will show up for a parade down Bloomington Avenue into Powderhorn Park to celebrate the arrival of spring. A thousand community volunteers will start from scratch, for a 43rd year, to build the giant puppets, masks, and floats for the parade while building a common vision for our future. Celebrate May Day with a made-to-order juice or smoothie from the Friendship store's new Juice Bar launching Sunday, May 7!